New Delhi, March 12 (CRICKETNMORE) - Indian Premier League (IPL) defending champions Mumbai Indians on Monday signed up with online travel company Goibibo as their principal sponsors for one year, according to a statement from the franchise.
As part of the partnership, brand Goibibo will be sported on the back of the Mumbai Indians team jersey this IPL season, starting April 7.
Commenting on the partnership, Saujanya Shrivastava, Group CMO, MakeMyTrip said: "We are delighted to partner with Mumbai Indians and reach out to millions of IPL and Mumbai Indian fans through this association. IPL is one of the most loved and watched sporting events in the country and the association with Mumbai Indians presents a consumer-focused brand like ours a unique opportunity to deepen our engagement with customers in a truly innovative manner."