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ICC Celebrates 12th Anniversary Of India Men's World Cup Triumph By Releasing The 2023 Brand

By IANS News April 02, 2023 • 15:46 PM View: 1018

The International Cricket Council on Sunday celebrated the 12th anniversary of India's triumph in the ICC Men's Cricket World Cup 2011, by revealing the brand identity of the 2023 edition with fan emotion sitting at the heart of it.

With six months to go until the start of the next edition of the most prestigious event in the one-day game where 10 teams will play 48 matches, the brand for the biggest Cricket World Cup ever has been developed with the 'Navarasa', the nine emotions audiences experience during a performance, at the centre.

TAGS ICC World Cup 2023 Harsha Bhogle

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