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Sharp drop in TV viewership for IPL 2023 opener; digital viewership on rise; report

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Sharp Drop In TV Viewership For IPL 2023 Opener; Digital Viewership On Rise; Report

By IANS News April 07, 2023 • 15:29 PM View: 1508

The season opener of IPL 2023 between Gujarat Titans and Chennai Super Kings recorded the second-lowest number in terms of TV viewership in the past six seasons even though digital viewership registered record-breaking opening day numbers, said a report.

According to information received here, Star Sports, the official broadcaster of the tournament, recorded a TVR of 7.29 for the opening fixture, a sharp drop from the 2021 edition (8.25) and 2020 (10.36).

TAGS IPL 2023 CSK Gujarat Titans

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