The football
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AIFF Signs Commercial Rights Agreement With Shrachi Sports For 2024-25 Season
The All India Football Federation: The All India Football Federation signed a commercial rights agreement for its premier competitions including I-League, I-League 2, IWL, Senior National Football Championship for Santosh Trophy and Senior Women's National Football Championship for Rajmata Jijabai Trophy with Shrachi Sports Endeavour Private Limited for producing and broadcasting 338 matches in the 2024-25 season.
These senior men and women club leagues and national championship matches will be streamed on the SSEN app, and 110 of the 132 I-League matches will be broadcast live on Sony Sports Network.
"This significant partnership will help Indian football to get necessary exposure,” said AIFF Secretary General Mr Anilkumar.
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