July 12 (CRICKETNMORE) The English team thrashed Australia on Thursday to book themselves a place in the final of the 2019 World Cup at the Lord's. But it all started four years back when England exited the 2015 World Cup and the English and Wales Cricket Board (ECB) decided to give the team's white-ball performance a look. And skipper Eoin Morgan and boys have a special gift ready for the backend staff who have worked tirelessly at the ECB office over the past four years to help the players and team to realise their goals.
"Before the Pakistan series, myself and the head coach went into the ECB offices and did a livestream Q&A with an internal one with all the ECB staff, either watching online or in the room in one of the Lord's stands. It was an opportunity for us to launch our marketing campaign and to answer questions but also, you know, unite us a little bit.
"50-over cricket has always taken a back-seat to T20 cricket and Test match cricket, so involving everybody, making sure they appreciate the work that they do behind-the-scenes is extremely important for us because -- particularly the social media stuff and all the online stuff, the guys love it, particularly the young guys.