Yuvraj, who has won the battle against cancer, has learnt how to live in the limelight.
"The constant scrutiny doesn't bother me because when you don't read the newspaper and don't read the news, it wouldn't bother you. I think I have learnt to do that and try to focus on my cricket."
He made India proud by hitting six sixes off an over in 2007, and was part of the Indian cricket team when they won World Cup 2011. But the turning point came in his life when he battled cancer in 2012.
Yuvraj found a new meaning to life after the hardship.
"Earlier on in my career, it was more about cricket and now it is being more about inspiring people to come out of the adversity and create examples... Since my treatment, things have changed a lot for me.
"Coming out of adversity, I try to be inspirational for others and set examples as a youth icon and getting the best out of them in life."
The 35-year-old feels being a youth icon comes with a responsibility.
"It is a great opportunity when you are in a position to inspire people with your story."
He also started YouWeCan foundation to help people combat cancer by spreading awareness and removing the stigma around it. The star also penned his journey in a book titled "The Test of My Life: From Cricket to Cancer and Back", and profits from his clothing line are used for the betterment of cancer patients via YWC.
Talking about the fashion label, he said: "Fashion to me is a feel good factor. To look good as a sportsman, you have to be fit and that is what we try and say through YouWeCan, the brand... Be fitter and hopefully the clothes will look good on you."