Cricket Premier League: Sara Tendulkar has always been close to cricket, not just as the daughter of legend Sachin Tendulkar, but as someone who grew up with the sport woven into her everyday life. Now, she’s beginning to chart her path, joining the e-Cricket ecosystem, a space that blends tradition with technology, and the Sachin Tendulkar Foundation.
Recently, at the Global e-Cricket Premier League (GEPL) event in Bengaluru, Sara took the stage for a rare public conversation with Rajan Navani, Founder & CEO of JetSynthesys. She spoke about why cricket matters to her personally, and why she believes its digital evolution could open up entirely new ways of connecting with the next generation.
“Cricket has always been more than a sport in my home,” she said. “Maybe it really does run in my DNA. I’ve grown up around it — and I’ve seen how powerful it can be, not just as a game, but as a force that brings people together,” said Sara, who has seen her celebrated father, Sachin Tendulkar and brother Arjun play the game.
