{
    "id": "49330",
    "author": "18",
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    "title": "On India-Pak match day, 100 mn users tuned into Hotstar",
    "lang": "en",
    "series": "308",
    "cup_year": "2019",
    "article_type": "General",
    "excerpt": "June 24 (CRICKETNMORE) The day of the India-Pakistan clash at the ICC Cricket World Cup 2019 on June 16 helped streaming giant Hotstar record 100 million active users -- its largest ever single day re",
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    "editor1": "<p><strong>June 24 (CRICKETNMORE)<\/strong> The day of the India-Pakistan clash at the ICC Cricket World Cup 2019 on June 16 helped streaming giant Hotstar record 100 million active users -- its largest ever single day reach.<\/p>\r\n\r\n<p>As much as 66 per cent of Hotstar&#39;s reach was witnessed from towns beyond the big metros, according to a company statement.<\/p>\r\n\r\n<p>It also registered record-breaking concurrency of 15.6 million, the highest ever for an ODI match, marking a 1.7x increase in average concurrency compared to any other India match.<\/p>\r\n\r\n<p>In the match, India came out with a commanding performance as they defeated Pakistan by 89 runs (DLS method) in a rain-hit encounter at the Old Trafford in Manchester.&nbsp;<\/p>\r\n\r\n<p>This season of ICC Cricket World Cup is being streamed across six languages -- English, Hindi, Bengali, Tamil, Telugu, and Kannada.<\/p>\r\n\r\n<p>Varun Narang, Chief Product Officer, Hotstar, said they are delighted to have been able to deliver an uninterrupted cricket watching experience to such a large audience at once.<\/p>\r\n\r\n<p>&quot;Having achieved a single day platform reach of 100 million demonstrates the indisputable technology prowess that Hotstar brings to the OTT industry. This remarkable achievement has helped us set a new viewership benchmark,&quot; Narang said.<\/p>\r\n\r\n<p>In addition to India, Hotstar is bringing the ICC Cricket World Cup to consumers in the US and Canada as well.<\/p>\r\n",
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    "seo_title": "On India-Pak match day, 100 mn users tuned into Hotstar On Cricketnmore",
    "seo_desc": "June 24 (CRICKETNMORE) The day of the India-Pakistan clash at the ICC Cricket World Cup 2019 on June 16 helped streaming giant Hotstar record 100 million active users -- its largest ever single day re",
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    "created": "2019-06-24 13:20:41",
    "updated": "2019-06-24 13:20:41",
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    "news_keywords": "INDIA  VS PAKISTAN",
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